Promote your health care blog with these online marketing tips
You should know by now that I am dedicated to the idea of teaching and sharing. Today’s guest is Manny Oliverez, President of Capture Billing. He’s both a client and active social media user who has taught me a number of ways to promote healthcare online. I asked him about the specific things he did to promote his business and their universal application to online marketing. Find out why Manny suggests getting your collections under control can have a huge impact on your business on today’s Get Social Health podcast.
Listen to the podcast or drop in at the time stamps below:
02:14 Capture Billing?
[03:56] A Foundation of Money
[04:54] Money from Patients of Insurance?
[06:02] Money Mismanagement
[06:48] About Your Clients
[07:20] Affordable Collections
[08:40] Quantified Collections
[09:21] You Like This?
[10:02] Charges v Earnings
[10:24] Debunking for Patients
[11:34] Pain to Cost Ratios
[12:40] Growing Your Own Company
[13:55] Where to Start
[15:27] You Can Do It!
[16:31] Marketing Discipline
[17:01] About a Blog
[19:06] What’s In a Blog?
[20:37] One Thing Leads to Another
[22:59] If You Build It Right, They Will Come
[24:26] Social Media
[27:15] A Hashtag for Every Occasion
[27:59] Pinterest? Seriously?
[31:16] Visual Content?
[32:58] Need to Know
33:59 Healthcare Writer’s Network
[35:14] Social Media Tip: @TheDocSmitty
35:43 Social Content Solutions by Get Social Health Academy