Month: April 2015

Mayo Clinic’s New Social Media Summit

Lee Aase visited the Get Social Health podcast to talk about the new format for the Mayo Clinic’s Social Media Summit scheduled for June 15-16, 2015 in Rochester, MN. Taking a cue from Mayo Clinic’s commitment to innovation, the Center for Social Media team, the Board of Advisers and event committee took an opportunity to re-imagine the conference. Switching from speakers on the stage to a very hands-on format, the 2015 Social Media Summit will offer case studies, workshops and collaborative problem solving.

Hear more about the event during our interview or listen in to the time stamps below.

Social-Media-Week
00:00 Introduction
00:48 Time to Innovate
02:30 New Residency format
04:00 Grand Rounds with Dr. Wendy Sue Swanson
05:30 Be prepared before you come
06:50 Mayo Model of Conferences
08:45 “Selling” the conference to your boss
10:30 Members get free webinars
11:25 Networking face-to-face
12:30 Bronze, Silver and Platinum Fellows
12:44 Two new Bronze Fellows announced
14:00 2014 Silver Fellow Lisa Ramshaw
14:25 What is a Platinum Fellow
16:18 @SeattleMamaDoc
17:45 When’s the party?
18:30 Who should attend the Social Media Summit?
21:23 Do we need a “social media summit” or an “integrated marketing summit?” Bob West
23:45 Event timing
25:18 Colleen Young , MCSMHN Community Site
26:37 Dan Hinmon, Community Manager, MCSMHN
27:00 Chris Boyer, website re-launch at North Shore LIJ

29:20 Social Media Tip: Dr. Kate Hersov – “Speak to kids on their level”

Healthcare Hackathon for Caregivers

Franklin D. RooseveltCaregivers of people with dementia face many challenges. To aid in problem solving for them, NCHICA, Northwest AHEC and Quintiles sponsored a healthcare hackathon on April 11-12, 2015.

00:00 Open and Introduction

        • Janet Kennedy introduction

01:35 Jennifer Anderson, NCHICA

          • 1st Event
          • Why this topic?
          • Event preparation
          • New Executive Director for NCHICA

06:40 Chris Jones, Northwest AHEC

          • How did the healthcare hackathon come to be?
          • “From Sage on the Stage to Guide on the Side”

10:26 Healther Altman, Carol Woods

          • Wearing many hats & Innovation Coach
          • Changes in the geriatric space
          • “Person First” language

14:58 Katherine Lavoie, UNC Graduate Student & Volunteer

          • How she became involved in the event
          • What are the challenges feaced by Healthcare Administrations?
          • What do you hope to gain from the weekend?

16:30 Alex Joyner, Student at Nash Community College & event finalist

          • Why did you come to this healthcare hackathon?
          • Senior’s use of technology
          • Lessons from his family

19:13 Dave Potenziani, Intrahealth

          • Health informatics
          • mHero
          • Open source tech

21:48 Tom Caurso,

          • Innovation Coach
          • Wearable tech researcher and entrepreneur
          • What do you think about the specificity of the topic?

25:07 Gail Hinte, Himformatics & Innovation Coach

          • Benefits of coaching

28:58 eHealth Transformation Challenge Winners. Team Leads Karen Appert & Soumajeet Roy

30:58 John Reites, Quintiles

          • “Co-Conspiritor”
          • Healthcare hackathon development time
          • Improvements for next time
          • Why is Quintiles involved?

34:58 Get Social Health Academy announcement

eHealth Transformation Challenge (Event website)Photo courtesy of NW AHEC

The Problem: Caregivers of those with dementia are tasked with conducing a diverse range of activities to support loved ones. They need technology tools to support them in caring for their loved ones in innovative ways.

The Challenge: To design and pitch technology-based solutions that have the potential to lighten the burden that falls on family caregivers, particularly by helping them to coordinate the demanding tasks and the complex networks of relationships involved with caring for others.

The Advantage: This inaugural NCHICA event will connect you with other innovators and industry veterans in the Triangle, NC area. Food and awards totaling $4,500 to the top designs will be provided. Tickets are just $10 for students and $90 for industry professionals. Sign-up today as space is limited

Students, clinicians, programmers, hackers, entrepreneurs, and caregiver advocates will gather and team up at Quintiles to compete in a design race to improve public health. Will you be there?

The winning team will design and pitch a viable and realistic solution to improve quality of life of caregivers of the elderly in NC.

Inspiration speakers:

Karen Appert – 20 year Caregiver and Marketing Professional

Susan Adams -Professional Gerontologist specializing in Aging in Place

Connie Bishop – Director – Compliance and Quality/Risk Management, Piedmont Health Services, Inc.

David Potenziani – Senior Informatics Adviser at IntraHealth International

Event Recap

Weekend in video for the weekend is here:

Interested in attending future events? Sign up for the Northwest AHEC mailing list

Or follow us on Northwest AHEC social channels

Lead sponsors NCHCIA, Northwest AHEC & Quintiles

Prize sponsors Booz Allen Hamilton, Himformatics, Duke MMCI program, Validic

Conf sponsors Carol Woods, RENCI, Validic

MediKidz – Super Heroes for Health Education

Dr. Kate Hersov was a Pediatrician with a problem that would take some Super Heroes to solve. She was working in New Zealand with children who had difficult health situations and no way to explain what they needed to know – on their level. She was very frustrated that she didn’t have any information to give her young patients. A moment of inspiration came when she was explaining a patient’s cancer diagnosis to an 11-year old’s parents when the patient called out the adults for not having information for him. So Dr. Hersov became a “Doctor-preneur”  and the MediKidz Super Heroes were born.

Medikidz book art

Listen to this wonderful story or drop in at the time stamps below.

MediKidz Super HeroesIntroduction
00:00 Introduction
01:03 Pediatrician in New Zealand
01:35 No health information available
04:24 Founding Children’s MedEd company
04:58 Super Heroes has health educators
07:10 Graphic novel influence
08:20 Adults need them too
10:45 Based on real kids; 100 Titles and growing
13:00 Digital Augmentation Reality
13:38 Business Model
15:10 Siblings
17:25 New Titles
19:00 Forum for kids to share
22:30 Kids as Super Heroes
25:38 The MediKidz Team
26:15 Digitalization of MediKidz
26:38 Preventative Health
27:15 Developing world – HIV & vaccinations
28:46 Social Media Tip: Pam Highsmith – The power of Facebook Ads

David Harlow IS @Healthblawg

David Harlow is a healthcare lawyer and well-know in healthcare social media circles with his blog and Twitter persona @healthblawg. He joined Get Social Health to talk about marketing and patient privacy, HIPAA and social media. You’ll want to listen to the whole episode but to listen to specific parts again follow the time stamp below:

social media for healthcare00:00 Introduction
00:38 Meet David Harlow
01:28 How do you commicate in 140 characters?
03:57 Healthcare Law
05:05 Our requisite disclaimer
05:26 Why is patient data private?
06:20 Privacy law and individual states
07:27 “Whatever is the most protective of a patient’s privacy, wins.”
08:50 Is anything a patient shares fair game?
10:44 The more you deindentify data, the more you lessen its value.
13:05 Violation: ER MD In Rhode Island
17:00 HIPAA and Social Media Fines
19:00 Separating political statements on a nonprofit hospital blog
20:35 Intermediate sanctions
20:44 NLRB – Employee right to complain
23:15 Obligation to train
24:25 Social media policy – Don’t assume
25:50 “Practice Preventive Law.” Audits by Office for Civil Rights
26:50 Social Media Policy ; One Size does not fit all
28:47 Do you need a social media policy if you only have a website?
30:10 Facebook, marketing lists and email targeting
34:56 Marketing was addressed specifically by the HITECH Act
37:35 The HealthBlawg
39:55 The difference between Lawyers and Physicians online
41:50 “Blog Carnivals”
45:15 Advice to get started in social media.
48:17 Social Media Tip: Sally Okun of Patients Like Me “Contribute your data”

Below are links to a number of David’s blogs, projects and social media activity:social media for healthcare