Month: January 2017

Pharmacy Podcast Host Tony Guerra

Have you ever seen a commercial or read an advertisement for some new pharmaceutical and thought, “That’s how you say it?”  Here to help me with that today is Tony Guerra, pharmacist, author, and host of “The Pharmacy Podcast.”  We cover a lot of ground in this episode and sometimes arm wrestle over who’s the podcast host (me!) but we had a lot of fun. Join us as we focus on the medication side of healthcare on Get Social Health.

Episode Time Stamps

00:47  Introduction
02:08  Everyone does drugs
04:23  Como se dice “Xanax?”
06:45  Side effects include… everything
08:13  Googled health data accuracy
09:11  Speaking of writing…
16:15  Square one – website
20:35  Plan your website
23:03  Prescription recommendations and acquisitions
26:26  Pharmacists are friends
29:13  Pharma-shortage?
30:15  Chain vs independent pharmacist
31:58  Tell me about that Youtube that you do
36:46  …and your podcast too
38:58  Target pharm-audience for your podcast
39:57  Connecting writers
42:40  End
43:22  Social Media Tip: Brian Mack
43:57  Closing:

Lots of ways to find Tony Guerra

Mandi Bishop Disrupting Healthcare

Disrupting Healthcare

As the chief evangelist and co-founder of Aloha Health, my podcast guest Mandi Bishop is disrupting healthcare by making life actionable, helping healthcare systems make sense of the way invisible influences should shape personalized care plans, interventions, and engagements. She believes that patients must be partners in healthcare design and that there is no value-based care without recognizable value delivered to the very people healthcare exists to serve.

Prior to Aloha, Mandi led Dell Healthcare and Life Science’s Global Analytics Innovation and Consulting practice, driving solutions that touched the lives of over 100 million patients. In 2016, she was recognized as one of the “Most Powerful Women in Healthcare IT” by Health Data Management magazine. She was #1 on the crowdsourced #HIT100 list of top healthcare IT industry influencers, and #3 on Healthagen’s “Top 10 Healthcare Leaders to Follow on Twitter”. In 2015, she was included in Rock Health’s “State of Women in Healthcare” report as a “Role Model”.

She is @MandiBPro on Twitter, co-chair for nationwide HealthIMPACT Forum events, an advisory board member for the Society for Participatory Medicine and #STEMPrincess, a contributor to the American Journal of Accountable Care and Tincture, and co-host of the Managed Care podcast series.

Social media handles:

Aloha Health@MandiBPro (Twitter and Instagram)
@Aloha_Health (Twitter)
@Aloha.Health (Instagram)
LinkedIn
LinkedIn company page
Facebook page

Links we discussed:

Aloha Health website
Humana’s Bold Goal program
Health Data Management

Nurse Bullying Expert Renee Thompson

Are you a Nurse Bully? You might be surprised…

No one believes nurse bullying in the workplace happens until it happens to them.  Today’s guest is Renee Thompson, an expert in leadership and bullying prevention in the field of nursing.  We’ll discuss why bullying among nurses is so prevalent, why it’s part of the culture of nursing, and how to handle it both personally and on social media.  Join us, on Get Social Health.

Listen to our conversation or drop in at the time stamps below:

Nurse Bullying Expert01:03  Introduction: Renee Thompson, DNP, RN
01:44  Great Expectations
02:12  Nurse Bullying is a Thing?
04:23  Bad Bullying, Good Bedside?
06:03  It’s Every Organizations’ Problem
07:18  Bully [noun]:
10:03  Bullying and Self-Awareness
11:41  To Poke, or Not to Poke the Bear
13:41  Gender Dynamics In Nursing
15:29  Disproportional Reporting
16:09  Trickle Down Bullying
18:13  The C-Suite Life
19:54  Social Media Venting
22:33  No Posting While Punched In
25:24  We Want you to Post, But Don’t Post
27:01  Vague Won’t Cut It
29:05  So Besides Bullying…
32:33  One of Many Ways to Learn
33:34  Tips to Survive for Newbie Nurses
35:46  Up to Date All the Time
37:09  Shameless Plug
38:52  Professional Support
39:54  I’m Gonna Find Ya
40:26  Send Off
41:16  Tal Givoly Social Media Success Tip
Find Renee Thompson
RT Connections website

Manny Oliverez – Online Marketing Tips

Promote your health care blog with these online marketing tips

You should know by now that I am dedicated to the idea of teaching and sharing. Today’s guest is Manny Oliverez, President of Capture Billing. He’s both a client and active social media user who has taught me a number of ways to promote healthcare online. I asked him about the specific things he did to promote his business and their universal application to online marketing. Find out why Manny suggests getting your collections under control can have a huge impact on your business on today’s Get Social Health podcast.

Listen to the podcast or drop in at the time stamps below:

01:22 Start
02:14 Capture Billing?
03:56 A Foundation of Money
04:54 Money from Patients of Insurance?
06:02 Money Mismanagement
06:48 About Your Clients
07:20 Affordable Collections
08:40 Quantified Collections
09:21 You Like This?
10:02 Charges v Earnings
10:24 Debunking for Patients
11:34 Pain to Cost Ratios
12:40 Growing Your Own Company
13:55 Where to Start
15:27 You Can Do It!
16:31 Marketing Discipline
17:01 About a Blog
19:06 What’s In a Blog?
19:33 Blog-a-Rhythm
20:37 One Thing Leads to Another
22:59 If You Build It Right, They Will Come
24:26 Social Media
27:15 A Hashtag for Every Occasion
27:59 Pinterest? Seriously?
31:16 Visual Content?
32:58 Need to Know
33:33 Enlisting
33:59 Healthcare Writer’s Network
34:53 End
35:14 Social Media Tip: @TheDocSmitty
35:43 Social Content Solutions by Get Social Health Academy