Everyone Included Research Challenge
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Engaging patients in health conversations is essential but do we know if they are active in social media? Today on Get Social Health my guest is Dr. Ruth Carlos. She’s the Deputy Editor of the Journal of the American College of Radiology, as well as a professor of radiology at the University of Michigan. In 2016 she led a team of researchers to study the impact of patients on a TweetChat. Their work won the 2016 Stanford Medicine X / Symplur Signals “Everyone Included Research Challenge.” We’ll talk about her work getting patients engaged in healthcare via social media on Get Social Health.
01:13 Introduction
02:53 Patient access
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One of the most active nurses in social media is @NurseFriendly aka Andrew Lopez. As Nurse Friendly he truly lives up to his Twitter handle and supports an active social media presence for himself and the nursing community. In our conversation we discuss social media, nurses on the front lines of healthcare and the many communities he supports for nurses.
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Innovation in healthcare – everybody’s talking about it but how do you do it? Today’s guest on Get Social Health, AJ Montpetit, has a unique perspective because he works on both sides of the healthcare innovation challenge. By day he works at the Mayo Clinic as a social media contractor for the Center for Individualized Medicine and the Center for Innovation. In his free time, he plays an active role in an innovation program called Global Entrepreneurship Week.
Follow our conversation below:
00:00 Healthcare innovation introduction
01:15 Meet AJ Montpetit, Social Media Contractor
02:30 Mayo Clinic Center for Individualized Medicine
03:00 “If it ends in -omics”
03:40 Who is your audience for the IM Center?
04:15 Diagnostic Odyssey
05:15 Do you have your own website?
06:45 Are scientists social media savvy?
07:20 Symplur to support healthcare conference communication
08:00 “Prime the social media pump?”
09:03 Hootsuite for supporting social media
09:45 What is a Hootsuite Brand Ambassador?
12:30 Mayo Clinic Center for Innovation
14:30 Working with departments in one space – building “what if” scenarios
15:50 The “Code Funds” – encouraging in-house innovation
18:10 Roger von Oceh “A Whack on the side of the head”
19:15 “A Kick in the Seat of the Pants”
23:25 Give first to get something from social Media revolution
29:20 Global Entrepreneurship Week
38:55 Social Media Tip: Alice Ackerman, Physician-in-Chief, Carilion Clinic Children’s Hospital
Visit our resources page for more valuable (and free!) resources on social media and digital health.
Roger von Oech: “A Whack on the Side of the Head” & “A Kick in the Seat of the Pants”
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There is a concern that healthcare has been slow to embrace social media and appreciate it’s potential to educate and inform. Twitter numbers about healthcare conversations tell a different story: over 610 million Tweets, over 11,00 topics, almost 5,200 hashtags and more than 2100 contributors. The reason we know the data about millions of healthcare tweets is due to the Healthcare Hashtag Project – a program of Symplur. Get Social Health had a conversation with Tom Lee, Co-Founder of Symplur about the reasons the Healthcare Hashtag Project was created. We also chatted about hashtag bombing, tracking specific healthcare conversations and the use of hashtags in conversations about Ebola.
To catch the segments of our conversation, check the time stamp content below.
00:00 Intro
00:47 Meet Tom Lee
01:19 Creation of Symplur
04:10 Healthcare Hashtag Project
04:56 How does a healthcare hashtag get created?
07:48 Hashtag bombing & hashtag trolls
11:20 Community management at Symplur
12:00 Why Tom Lee tried Twitter
12:58 New users to the Healthcare Hashtag Project
14:23 Tracking hospitals, pharma, physicians and health agencies
17:12 What’s your project goal?
18:20 Big Data and project use
20:50 Ebola and it’s Twitter path
24:00 Transitions – from fun to serious
25:30 Tracking rumors
26:40 Tracking History
29:01 Massive
29:50 Focus on Cancer hastags: Dr Matthew Katz @subatomicdoc
33:21 Bernadette Keefe @nxtstop1
35:00 Conventions and “remote tweeting”
37:15 Social Media Success Tip: Greg Chang of for[MD] “Give before you ask”
Visit our resources page for more valuable (and free!) resources on social media and digital health:
How to report a spammer in Twitter
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Are you active in Twitter? I thought I was until I had a lively conversation with physician, aging mobility advocate and Twitter evangelist Dr. Bernadette Keefe. As of this writing she stands at 77,800 tweets and counting – at over 100+ Tweets a day. How? Why? Listen to this episode of the Get Social Health podcast and learn how Bernadette has found an effective recipe to engaging in healthcare Tweet Chats, Conferences (where she is not in attendance) and one-on-one relationships. But get this – she is tracking multiple conversations, thought leaders and conversation threads with only a smart phone, an iPad and the Twitter platform.
To drop in on specific parts of our conversation, refer to the time stamp below:
00:01 Introduction
01:45 How did you come to Twitter
02:47 What does your Twitter handle, @nxtstop1 mean?
03:53 Dr. Keefe’s medical background
04:30 Helping through social media
07:40 “An all you can eat buffet”
08:16 Tending the Twitter Garden
09:10 Physician’s role in social media
10:10 The Walker Education Project
14:24 Mobility & Independence
17:30 How can social media help @WalkerEDU project?
18:45 How did you get involved in Tweet Chats?
19:10 Online Tech communities were welcoming
19:43 #HCITsm
21:19 Dropping in on Tweet Chats
22:13 Classical Education & Tweet Chats
23:00 How do you paticipate in conferences happening half a world away?
28:30 How are you curating conference tweets
32:50 Getting the conference Tweets rolling
33:20 What tools are you using?
34:50 Social Media Tip: Dr. Betsy Bennett – “Watch emotions when Tweeting”
Visit our resources page for more valuable (and free!) resources on social media and digital health:
The Walker Education Project: @Walkeredu
Tweet Chats:
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